Frequently Asked Questions
1. What is Minds On Fire?
Minds On Fire is a growth and strategy firm that helps companies ignite and sustain business growth through a unified Growth Operating System (GOS) — combining strategy, marketing, automation, and digital transformation into one integrated framework.
We partner with leadership teams to uncover inefficiencies, align departments, and drive measurable results across marketing, sales, operations, and technology.
2. How is Minds On Fire different from other marketing or consulting firms?
Most agencies focus on campaigns. We focus on systems. Our approach connects your marketing, sales, CRM, and operational processes into one growth engine. Instead of chasing short-term gains, we create long-term, compounding growth by building clarity, automation, and accountability into your entire business.
3. What is the “Growth Operating System”?
The Growth Operating System (GOS) is a structured framework that gives leadership teams visibility and control across all areas of growth. It includes:
- Strategic Consulting: Positioning, messaging, and competitive differentiation.
- Digital Marketing: Multi-channel campaigns across paid and organic platforms.
- Automation & CRM: Systems that convert leads, track ROI, and reduce manual work.
- Custom Integrations & Apps: Tailored solutions that connect your tech stack and improve decision-making.
4. What types of companies do you work with?
We work with small to mid-sized enterprises (SMEs) and growth-stage companies across industries — including manufacturing, construction, professional services, e-commerce, and sustainability-focused ventures. Most of our clients are already established but are ready to scale faster, smarter, and more profitably.
5. How do you help companies that feel “stuck” or plateaued in growth?
We diagnose what’s holding you back — whether it’s brand confusion, weak lead flow, misaligned sales processes, or underperforming marketing spend. Then we help you rebuild your growth engine from the ground up:
- Clarify your market position and message.
- Identify the most profitable customer segments.
- Optimize your digital and operational systems.
- Create campaigns that scale sustainably.
6. What kind of results can we expect?
While every client is unique, our Growth Operating System consistently delivers measurable ROI:
- 2–5× improvement in qualified leads.
- 20–40% reduction in wasted ad spend.
- 30–70% faster sales cycle times.
- Stronger brand recognition and team alignment.
- We track progress using dashboards and KPIs that matter most to your business.
7. Do you offer ongoing support or one-time projects?
Both. Many clients start with a Growth Audit or Strategy Sprint, then move into ongoing partnership programs where we act as your external Growth Department — providing strategy, execution, and continuous optimization. We also offer project-based engagements for website redesigns, app development, or campaign launches.
8. What does your onboarding process look like?
- Discovery Call: We learn about your goals, pain points, and priorities.
- Growth Audit: We evaluate your systems, customer journey, and performance metrics.
- Roadmap Session: We present a tailored strategy outlining high-impact opportunities.
- Implementation: We activate the plan with full visibility and accountability.
9. How do you measure success?
We measure what matters: revenue growth, lead quality, conversion rates, and efficiency.
Every campaign and initiative is tracked through your custom dashboard so you can see the ROI in real time.
10. How can we get started?
Book a Free Strategy Call to explore your current growth challenges and identify your biggest opportunities.
No hard sell — just clarity on what’s holding you back and how to move forward.